Our goal at Nature's Elite, LLC is to provide you with the tools you need for lifelong success in your health journey.

Diana Murray, founder of Nature’s Elite, LLC,  began her career in the wellness space by living through years of her own unexplained health concerns and symptoms. After nursing herself back to health using a more holistic and natural approach she became passionate about helping others achieve their best health.

A Tullahoma native, Diana established Nature's Elite, LLC in her hometown in 2018 to bring premium products and education to the Middle Tennessee area. Her passion to help others naturally restore their health grew and in 2021 she became a Functional Diagnostic Nutrition Practitioner and Dietary Supplement Specialist.

Diana has been named one of Tullahoma’s Top 40 Under 40 Business Professionals and most recently she was awarded Tullahoma’s Rising Star.

Diana is married to Todd and they have two girls - Jacy Kate and Makayla. When Diana is not at her store or running her kids to their activities, you can find Diana in her swimming pool.

Olivia, a Tullahoma native, graduated from Middle Tennessee State University with a bachelors degree in Nutrition and Food Science, specializing in Nutrition and Wellness and a minor in marketing. Olivia is also a licensed aesthetician. She couples her knowledge of nutrition and gut health with her skin specialty to help others get to the root cause of their skin issues while promoting beautiful, healthy skin. With her strong academic foundation and a passion for promoting a healthy lifestyle, Olivia Finchum is poised to continue making a meaningful impact in the world of nutrition and wellness.

Olivia joined the Nature’s Elite team in 2020. For over four years she has helped hundreds of customers in their search for better health and wellness. She has a passion for learning and researching different probiotics and gut health products to help others that struggle with acne as she did in her teenage years.

Olivia is engaged to her best friend Clay and is getting married in 2025!

Ashton, a Tullahoma native, is a wife to her best friend Adam and a mother to her two beautiful boys Hayes and Jones. Ashton graduated from MTSU in 2010 with a Bachelor's degree in Organizational Communications with a minor in Marketing.

Ashton's true passion is in nutrition and wellness. After suffering from postpartum anxiety, she came to see Diana at Nature's Elite to get help the natural way. She started taking CBD, bone broth, high quality supplements and vitamins, and eliminated gluten from her diet. She saw tremendous results and felt amazing!

Ashton joined the Nature's Elite team in 2021 and has enjoyed learning more about gut health and how it affects our overall health. Ashton is a certified Nutritional Therapy Practitioner (NTP) so she can work one-on-one with clients to help transform their health through nutrient dense, whole foods and lifestyle changes.

Heather, a Tullahoma native, has one daughter, Tinsley-Kay, who keeps her on the go. She is passionate about quality products, and with 20 years of customer service experience under her belt, she is excited about joining the two together.

Heather has been interested in clean living for many years and has enjoyed learning not only our stories but also the stories of our customers as well.

Dr. Scopel was born and raised in Pennsylvania. After graduating from the University of Pittsburgh, Dr. Scopel moved to Houston, Texas where she spent 6 years working in a clinic as a chiropractor and health coach. It was during her time at Texas that she was able to work with Diana to help optimize her health by restoring her gut microbiome using the GI Map test. After working with Diana and hundreds of other clients, her passion expanded and she now spends most of her time helping her patients optimize their gut, while emphasizing balanced eating.

Dr. Scopel and her husband, along with their daughters Adeline and Eloise, recently moved to be closer to family and set up roots in Charlottesville, VA. She enjoys hiking, reading and trying new recipes.

Dr. Scopel enjoys being a consultant for Nature’s Elite, LLC and helping her Tennessee patients restore their health from the inside out.

Nikki, a Northern California Native is a wife to her husband Tom, a retired Air Force Veteran and mother to one son Jayden, who has an athletic talent for Wrestling and Football. She is passionate about Jesus, her family and photography.

Nikki came to work At natures elite in 2024, After coming to Diana for help in her own healing. She now has a new passion to help others in their healing journey as well.